Powerful Search
Certification
Introduction to Search Engine Optimization
Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO. read more...
Open Source tools for Data Science
What are some of the most popular data science tools, how do you use them, and what are their features? In this course, you'll learn about Jupyter Notebooks, RStudio IDE, Apache Zeppelin and Data Science Experience. You will learn about what each tool is used for, what programming languages they can execute, their features and limitations. read more...
Search Engine Optimization Fundamentals
Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you'll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website's search optimization. read more...
